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It's simple! You say "yes," we take care of the rest. Answers to common questions

	A division of Clipper Magazine		Email Facts:

Questions & Answers Click on a question to view the answer: Why should I do a loyalty program for my business? I already send out a newsletter via US mail, why change? My company does not have any email address. How can I get them? In what format will my email be sent? What is the difference between HTML and text emails? What will my emails look like? When can I send out my emails? Can my email be forwarded to friends and family? I have some old email addresses. How do I know if they still work? How do I obtain a copy of my database? Is my client database shared or sold to other companies? How secure is my database? How long of a commitment do I need to make? How often can I send an email? Can my customers reply to my emails? Why should I do a loyalty program for my business? To stay in touch with your loyal customers that have experienced your service/product before and to bring them back into your business. I already send out a newsletter via US mail, why change? First of all, email is a more cost effective way to reach your loyal customers. Buy sending out emails, you will get a faster response. The email is interactive with your business and drives traffic to your website. By sending out email with us, we are able to track what people do with your email: how many are read, how many coupons are opened, how many click-through to your web site, etc. My company does not have any email address. How can I get them? Most companies start with no email addresses. Our customer support staff will help you implement your program and explain how to be effective in obtaining your clients email addresses. We provide you with collection boxes, cards and on-site promotional materials to advertise your club. We also provide you with the necessary information for clients to join your club directly from your website In what format will my email be sent? We create both HTML (graphic) and text emails that are sent to your client base simultaneously. Our system determines and delivers the proper format your customer’s email software can handle. What is the difference between HTML and text emails? HTML emails are graphic based and have the appearance and functionality much like that of a website. Text emails are simply plain text. They have no images or colors. What will my emails look like? Your customer service representative with work closely with the design department to create a custom email that is consistent to your company’s image. Our designers are experts at creating eye-catching, result-driven emails. Back to Top When can I send out my emails? You can send your email out on any day, at anytime you want each month, as long as it’s approved by you. Can my email be forwarded to friends and family? Our system has a ‘refer-a-friend’ feature that allows your customer to pass along your email to someone else. That person is then asked to join your club. I have some old email addresses. How do I know if they still work? Our system automatically filters out bad or invalid email address. The result is a clean, up to date database. How do I obtain a copy of my database? You can get a copy of your database at any time at no cost. Is my client database shared or sold to other companies? No! Your database will be kept confidential and will never be sold or given to any outside sources. How secure is my database? Your database is securely backed-up onsite and offsite. Back to Top How long of a commitment do I need to make? We recommend at least a one year minimum. The longer you stay in the program, the more email address you collect and the more cost effective it becomes. How often can I send an email? You can email your customers as often as you like. We have many clients sending emails of a weekly basis. Can my customers reply to my emails? Yes. Customers can reply to your email by clicking the reply button or the comment link contained within your email. All replies will be directed to any email address you define. Back to Top

Extensive reporting - At the end of each month, you can receive a report detailing all that month's activities. You save money - No printing; no postage; no addressing; no waste.

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